As a family-run business, Friendly Mascots incorporate values and service that you would expect from a small business. They love and understand that their customer’s pets are part of the family, as theirs are too! Pet owners will find that the Friendly Mascots team are passionate about providing their furry family members the best products around.

The Brief

  • Design a brand identity and establish a social media presence.

  • Build a simple eCommerce store to sell their pet products.

  • Plan and Deploy a digital marketing strategy.

Our Solution

  • Online store built on the Shopify platform with up-selling apps, functions and integration into Facebook, Instagram and Google for ads.

  • Used Instagram and TikTok to post user generated and original content to create and solidify social proof of the product.

The Result

  • The conversion rate of +4.5%

  • Reaching +4500 customer store visits within 90 days of operation.

  • Top 2% performing of Shopify stores launched within the same period.

Services

Branding
Creative Direction
Marketing Strategy
Content Creation
Shopify Store Development

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